Identity of motivation and reasons tattoo in athletes | ||
| مدیریت ارتباطات در رسانه های ورزشی | ||
| Article 3, Volume 3, Issue 4 - Serial Number 12, September 2016, Pages 35-44 PDF (552.61 K) | ||
| Document Type: Research Paper | ||
| Authors | ||
| ghasem mehrabi* ; faezeh yazdani | ||
| Abstract | ||
| Objective of this study was to identity of motivation and reasons tattoo in athletes. Methods of this study was a descriptive, in terms of data collection was survey. The population consisted of talented athletes that were over 12 years of age, Therefor, 223 professional athletes that have top condition select as sample. Measuring tools was one researcher-made questionnaire (27 questions), with content validity of the tools was confirmed by experts, and tools reliability was obtained using Cronbach's alpha as α = 0.87. Factor analysis, with a varimax rotation was used to analyze the data. According factor analysis, 27 items having appropriate factor loading were stand in 4 express individuality, aesthetics, social/group cohesion, conveying a personal message. Result showed that express individuality factors had most important (%23.890 of variance) and conveying a personal message had least important (%7.771 of variance) in explanation of motivation and reasons tattoo in athletes. K | ||
| Keywords | ||
| Motivation; reasons; tattoo; Athlete | ||
| References | ||
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