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تبیین مدل تصمیمگیری شهودی در فضای عدم قطعیت ناشی از نوآوری (مور مطالعه:شرکتهای دانشبنیان) | ||
مدیریت سازمانهای دولتی | ||
مقاله 4، دوره 7، شماره 1 (پیاپی 25)، دی 1397، صفحه 57-72 اصل مقاله (1.4 M) | ||
نوع مقاله: اکتشافی | ||
شناسه دیجیتال (DOI): 10.30473/ipom.2019.40070.3171 | ||
نویسندگان | ||
امیرحسین جهانی کیا1؛ محمد جواد حضوری* 2؛ مهدی یداللهی3؛ عادل آذر4 | ||
1دانشجوی دکتری گروه مدیریت، دانشگاه پیام نور، تهران، ایران. | ||
2دانشیار گروه مدیریت، دانشگاه پیام نور، تهران، ایران. | ||
3استادیار گروه مدیریت، دانشگاه پیام نور، تهران، ایران. | ||
4استاد گروه مدیریت، دانشگاه تربیت مدرس، تهران، ایران. | ||
چکیده | ||
تصمیمگیری در شرکتهای نوآور و دانشبنیان با توجه به عدم وجود ساختار و منابع لازم از یکسو و تأثیرگذاری تصمیمها بر سازمان از سوی دیگر، دارای اهمیت ویژهای است. عدم قطعیت در فضای کسبوکار شرکتهای نوپا و مبتنیبر فناوری بسیار عمیق است و این عدم قطعیت باعث میشود که تصمیمگیران به صورت ناخودآگاه از شهود در تصمیمگیری استفاده نمایند. هدف از این پژوهش مطالعه و شناخت توصیفی تصمیمگیری شهودی در شرکتهای فناور و دانشبنیان بوده است. با توجه به ماهیت شهود، روش به کار گرفته شده در این پژوهش، کیفی (داده بنیان) و براساس تحلیل مصاحبههای صورت گرفته بوده است. نتایج حاکی است که شواهد کافی درخصوص استفاده تصمیمگیران شرکتهای دانشبنیان از شهود در فضای عدم قطعیت وجود دارد و اطلاعات و زمان عوامل علی ایجاد عدم قطعیت هستند. علاوهبر این مشخص شد که تجربه و شهود رابطه نزدیکی باهم دارند و الگوهای ذهنی و کنجکاوی متغیرهای مرتبط با آنها هستند. محیط ناپایدار کسبوکار نیز نقش عامل زمینهای را تصمیمگیری شهودی ایفا مینماید. افزایش سرعت تصمیمگیری، خلاقیت و کاهش احساس پشیمانی از پیامدهای مثبت و افزایش خطاهای تصمیمگیری نیز از پیامدهای منفی استفاده از شهود هستند. | ||
کلیدواژهها | ||
تصمیمگیری شهودی؛ عدم قطعیت؛ نوآوری؛ فناوری؛ شرکتهای دانشبنیان | ||
عنوان مقاله [English] | ||
Identifying the intuitive decision making model in Challenge of Uncertainty of Innovation (case of study:knowledge-based companies) | ||
نویسندگان [English] | ||
Amir Hossein Jahanikia1؛ Mohammad Javad Hozoori2؛ Mahdi Yadollahi3؛ Adel Azar4 | ||
1Ph.D Candidate of Department of Management, Payame Noor University, Tehran, Iran. | ||
2Associate Professor of Department of Management, Payame Noor University, Tehran, Iran. | ||
3Professor of Department of Management, Tarbiat Modares University, Tehran, Iran. | ||
4Department of Management, Tarbiat Modares University, Tehran, Iran | ||
چکیده [English] | ||
Decision making is one of the most important activities in all organizations, and in the meantime, it is more important in innovative and knowledge-based firms due to the lack of structure and resources on the one hand and the impact of decisions on the organization on the other. The business environment generally has many uncertainties, and this uncertainty about start-ups and technology-based businesses is much deeper. Deciding in this uncertain environment has limitations that make many technologists unconsciously use intuition in decision making. The purpose of this study was to study the descriptive process of intuitive decision making in technology and knowledge-based companies. Given the nature of the intuition, the method used in this research was qualitative (Grounded Theory) and based on the analysis of interviews. The results suggest that there is sufficient evidence that the decision-makers of knowledge-based companies use intuition in the uncertainty environment, and that information and time are the causative factors causing uncertainty. In addition, it was found that experience and intuitions are inextricably linked, and the mental patterns and curiosity of the variables associated with them. Unstable environment of business also play the role of the underlying factor of intuitive decision making. Increasing the speed of decision making, creativity and reducing feelings of regret from positive outcomes and increasing decision errors are also the negative consequences of the use of intuition. | ||
کلیدواژهها [English] | ||
Intuitive Decision Making, Uncertainty, Innovation, Technology, Knowledge-Based Firms | ||
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