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تحلیل فعالیتهای مفسدانه در ورزش ایران با استفاده از مدلTASP | ||
| مدیریت ارتباطات در رسانه های ورزشی | ||
| مقاله 2، دوره 6، شماره 3 - شماره پیاپی 23، اردیبهشت 1398، صفحه 23-38 اصل مقاله (1.02 M) | ||
| نوع مقاله: مقاله پژوهشی | ||
| شناسه دیجیتال (DOI): 10.30473/jsm.2019.43210.1293 | ||
| نویسندگان | ||
| بهرام یوسفی1؛ علی ناصری* 2 | ||
| 1دانشیار مدیریت ورزشی، دانشکده تربیت بدنی و علوم ورزشی، دانشگاه رازی، کرمانشاه | ||
| 2دانشجوی دکتری مدیریت بازاریابی و رسانهها در ورزش، دانشگاه رازی، کرمانشاه | ||
| چکیده | ||
| هدف از پژوهش حاضر تحلیل فساد ورزشی در بازه زمانی 1386 تا 1396 در ایران است. در این پژوهش از روش اسنادی با رویکرد تحلیل محتوا استفاده شده است. واحد تحلیل، گزارشهای رسانههای رسمی داخلی بود که با کلیدواژه موضوع فساد ورزشی، مورد جستجو قرار گرفتند. بر اساس مدل تسپ واکاوی فعالیتهای مفسدانه در چهار سطح بررسی شد. سطح نخست انواع فساد را شامل میشود، که در مجموع 12 مورد شناسایی و از بین آنها، دوپینگ با 34 درصد بیشترین میزان را نشان داد. در سطح دوم فعالیت قرار دارد که افراد درگیر در فساد را بیان میکند. نتایج در سطح سوم یا بخش، نشان داد که 24 ورزش مختلف به صورت مستقیم درگیر فساد شدهاند که از این بین ورزش فوتبال با 933 مورد در گزارشهای رسانهها بیشترین وقوع فعالیتهای مفسدانه را داشته است. و در سطح چهارم هم لیگ برتر، پایهها، لیگ دسته یک، جوانان، و لیگهای دو و سه به ترتیب بیشترین میزان از درگیری با فساد را داشتند. بررسی دهساله رسانههای کشور نشان داد که فساد در سالهای اخیر با تنوع کم سابقهای به سرعت در حال افزایش است. مبارزه واقعی با این پدیده، از رهگذر انعکاس اخبار و اطلاعات به شیوه حرفهای و غیر مغرضانه محقق میشود. رسانهها با خبررسانی و افشاگری، از چنان ظرفیتی برخوردارند که میتوانند فضا را برای متخلفان ناامن کرده و بساط بسیاری از بسترهای ناپاک را در ورزش کشور از بین ببرند. | ||
| کلیدواژهها | ||
| فعالیتهای مفسدانه؛ رسانه؛ ورزش؛ مدل TASP | ||
| عنوان مقاله [English] | ||
| Analysis of Iran's Sports Corruption Activities Using the TASP Model | ||
| نویسندگان [English] | ||
| Bahram Yousefi1؛ Ali Naseri2 | ||
| 1Associate Professor of Sport Management, Razi University, Kermanshah | ||
| 2Ph. D. Student of Management Marketing and Media in Sport, Razi University, Kermanshah | ||
| چکیده [English] | ||
| The purpose of this study is to analyze the sport corruption in Iran during the period 2007-2017. In this study, documentary method has been used with content-analysis approach. The analysis unit was the official national media reports that were searched for by the key word «sport corruption Based on the TASP model, corrupt activities were investigated in four levels. The first level includes a variety of corruptions, of which 12 were identified, and doping with 34% was the highest among them. The second level, is the activity level, that shows the people involved in corruption. The results at the third or sector level showed that 24 different sports were directly affected by corruption, of which soccer with 933 media reports had the most frequently reported corrupt activities in media. And at the fourth level, the Premier League, the Grassroots, the first league, the youth, and the second and third leagues, had the highest rates of conflict with corruption, respectively. A ten-year review of the country's media has shown that corruption has been rising rapidly in recent years in an unprecedented way. The real battle with this phenomenon is realized through the reflection of news and information in a professional and dispassionately manner. The media, with reporting and disclosure, have such a capacity that they can make the atmosphere insecure for offenders and destroy many of the impure fields in the country's sport. | ||
| کلیدواژهها [English] | ||
| Corrupt Activities, Media, Sports, TASP Model | ||
| مراجع | ||
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